In this course you will learn how organizations create, capture, and maintain value. In doing so, you’ll develop an understanding of how and why this process is fundamental for sustainable competitive advantage. You will be able to better understand value creation, and capture and learn the tools to analyze both competition and cooperation from a variety of perspectives, including the industry-level (e.g., five forces analysis) and the firm-level (e.g., business models and strategic positioning).
This course is part of the Strategic Leadership and Management Specialization
About this Course
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Try Coursera for BusinessSkills you will gain
- Strategic Management
- Business Model
- Strategic Thinking
- Business Strategy
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Syllabus - What you will learn from this course
Course Orientation
Module 1: Leading Strategically
Module 2: External Analysis
Module 3: Internal Analysis and Competitive Advantage
Module 4: Strategic Positioning and Strategic Renewal
Reviews
- 5 stars82.63%
- 4 stars14.60%
- 3 stars1.81%
- 2 stars0.55%
- 1 star0.38%
TOP REVIEWS FROM BUSINESS STRATEGY
It's a panoramic and very friendly course. I'm from a completely different area (literature, but I'm interested in publishing world) and I learned a lot. Thank you very much.
Highly recommended course material. Really enjoyed solving the case studies. The learning from the course on different frameworks was immense. Also the feedback from the peers provided more insights.
The topics presented in this course were very interesting, however some of the content needs to be updated. For example, Uber now has UberEats, which I don't believe was reflected in the course.
Enjoyed this course and the presentation of it. The writing assignments did get a bit cumbersome at times, but did fortify retention of the information presented for me.
About the Strategic Leadership and Management Specialization
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