This course is part of the Excel to MySQL: Analytic Techniques for Business Specialization

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Excel to MySQL: Analytic Techniques for Business SpecializationDuke University

About this Course

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In this final course you will complete a Capstone Project using data analysis to recommend a method for improving profits for your company, Watershed Property Management, Inc. Watershed is responsible for managing thousands of residential rental properties throughout the United States. Your job is to persuade Watershed’s management team to pursue a new strategy for managing its properties that will increase their profits. To do this, you will: (1) Elicit information about important variables relevant to your analysis; (2) Draw upon your new MySQL database skills to extract relevant data from a real estate database; (3) Implement data analysis in Excel to identify the best opportunities for Watershed to increase revenue and maximize profits, while managing any new risks; (4) Create a Tableau dashboard to show Watershed executives the results of a sensitivity analysis; and (5) Articulate a significant and innovative business process change for Watershed based on your data analysis, that you will recommend to company executives. 
Airbnb, our Capstone’s official Sponsor, provided input on the project design. The top 10 Capstone completers each year will have the opportunity to present their work directly to senior data scientists at Airbnb live for feedback and discussion.

"Note: Only learners who have passed the four previous courses in the specialization are eligible to take the Capstone."

Flexible deadlines

Reset deadlines in accordance to your schedule.

Shareable Certificate

Earn a Certificate upon completion

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Start instantly and learn at your own schedule.

Coursera Labs

Includes hands on learning projects.

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Course 5 of 5 in the

Excel to MySQL: Analytic Techniques for Business Specialization

Approx. 23 hours to complete

English

Skills you will gain

Data Analysis
Tableau Software
MySQL
SQL

Flexible deadlines

Reset deadlines in accordance to your schedule.

Shareable Certificate

Earn a Certificate upon completion

100% online

Start instantly and learn at your own schedule.

Coursera Labs

Includes hands on learning projects.

Learn more about Coursera Labs

Course 5 of 5 in the

Excel to MySQL: Analytic Techniques for Business Specialization

Approx. 23 hours to complete

English

Instructors

Instructor rating

4.44/5 (19 Ratings)

Daniel Egger

Executive in Residence and Director, Center for Quantitative Modeling

Pratt School of Engineering, Duke University

1,035,065 Learners

8 Courses

Jana Schaich Borg

Assistant Research Professor

Social Science Research Institute

702,995 Learners

7 Courses

Offered by

Duke University

Syllabus - What you will learn from this course

Content Rating97%(1,608 ratings)

Week1

Week 1

5 hours to complete

Introduction

5 hours to complete

5 videos (Total 28 min), 12 readings, 2 quizzes

5 videos

Introduction to the Capstone Project7mWhat Watershed Owners Care About6mElicitation Interview with Your Project Manager5mElicitation Interview with Watershed's Marketing Director4mElicitation Interview with Watershed's Financial Director4m

12 readings

Course Overview10mSpecial Thanks!10mAbout the Course Team10mFAQ (Frequently Asked Questions)10mLesson Overview10mElicitation Refresher10mLetter from Your Project Manager10mWhat are Project Managers, Anyway?10mBackground about the Short-term Rental Industry10mLesson Overview10mOutlining an SPAP10mRequirements and Assumptions10m

1 practice exercise

Elicitation30m

Week2

Week 2

2 hours to complete

Data Extraction and Visualization

2 hours to complete

1 video (Total 2 min), 2 readings, 2 quizzes

Week3

Week 3

5 hours to complete

Modeling

5 hours to complete

5 videos (Total 20 min), 15 readings, 5 quizzes

5 videos

Creating a Predictive Model for Short-term Rental Rates5mNormalizing Rents to Improve Occupancy Forecasting4mUsing the Dollars to Percentile Conversion Guide Spreadsheet2mOptimizing Rents to Maximize Revenues5mUsing the Solver Revenue Maximization Guide Spreadsheet2m

15 readings

Week 3 Learning Goals10mSingle Workbook Containing Template Spreadsheets 1-310mSingle Workbook Containing Guide Spreadsheets10mBest Practices for Setting up an Excel Spreadsheet10mUsing the First Best-Fit Line Template Spreadsheet10mFirst Best Fit Line Template (Spreadsheet 1)10mUsing the Normalized Data and Model Template Spreadsheet10mNormalized Data and Model Template (Spreadsheet 2)10mDollars to Percentile Conversion Guide Spreadsheet10mApplying Normalization to the Comparable Properties10mLesson Overview10mSolver Revenue Maximization Guide Spreadsheet10mOptimizing Watershed Rents10mSolver Rent Optimization Template (Spreadsheet 3)10mAlternative to Solver Template (Spreadsheet 4)10m

5 practice exercises

First Best-Fit Line30mNormalization30mApplying Normalization to the Comparable Properties30mOptimization Basics30mOptimizing Watershed Rents30m

Week4

Week 4

4 hours to complete

Cash Flow and Profits

4 hours to complete

3 videos (Total 12 min), 10 readings, 4 quizzes

3 videos

Estimating Watershed Cash Flow and Profits4mDistinguishing Cash Flow from Profits and Losses4mUsing the Annual Cash Flows and Profits Spreadsheet3m

10 readings

Week 4 Learning Goals10mSingle Workbook Containing Template Spreadsheets 5-610mUsing the Alternative to Solver Template Spreadsheet10mUsing the Forecasting Cash Flow and Profits Template Spreadsheet10mForecasting Cash Flow and Profits Template (Spreadsheet 5)10mAnnual Cash Flows and Profits Guide Spreadsheet10mUsing the Sorting by Profitability Template Spreadsheet10mSorting by Profitability Template (Spreadsheet 6)10mThe Value of Considering Cash Flow Risk and Total Cash Required10mThe Value of Financial Sensitivity Analysis in General10m

4 practice exercises

Alternative to Solver30mProfitability30mCash Flow Risk and Total Cash Required30mSensitivity Analysis: Measuring Cutoffs at 40% Transaction Fee30m

Reviews

4.7

54 reviews

5 stars
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4 stars
13.33%
3 stars
2.08%
2 stars
0.83%
1 star
2.91%

TOP REVIEWS FROM INCREASING REAL ESTATE MANAGEMENT PROFITS: HARNESSING DATA ANALYTICS

by ANApr 14, 2021

A really good way to summed it up all, but unfortunately there is not much interaction with teaching assitants, and you barely get your work reviewed.

by EJDec 7, 2020

Really, really, really enjoyed this project. I am sad for it to end but I have learnt so much over this specialisation. Thank you to both instructors.

by OOSep 26, 2017

Great course! Would definitely recommend those who are interested in data analytics!

by JKAug 21, 2020

If you have come this far, I would recommend giving it a go! You will be so glad you did

View all reviews

About the Excel to MySQL: Analytic Techniques for Business Specialization

Formulate data questions, explore and visualize large datasets, and inform strategic decisions.

In this Specialization, you’ll learn to frame business challenges as data questions. You’ll use powerful tools and methods such as Excel, Tableau, and MySQL to analyze data, create forecasts and models, design visualizations, and communicate your insights. In the final Capstone Project, you’ll apply your skills to explore and justify improvements to a real-world business process. The Capstone Project focuses on optimizing revenues from residential property, and Airbnb, our Capstone’s official Sponsor, provided input on the project design. Airbnb is the world’s largest marketplace connecting property-owner hosts with travelers to facilitate short-term rental transactions. The top 10 Capstone completers each year will have the opportunity to present their work directly to senior data scientists at Airbnb live for feedback and discussion.

Excel to MySQL: Analytic Techniques for Business

Frequently Asked Questions

When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Will I receive a transcript from Duke University for completing this course?
No. Completion of a Coursera course does not earn you academic credit from Duke; therefore, Duke is not able to provide you with a university transcript. However, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

More questions? Visit the Learner Help Center.

Increasing Real Estate Management Profits: Harnessing Data Analytics

About this Course

Skills you will gain